Grey Advertising Intern Project
Over the Summer of 2012, I worked as a creative intern for Grey Advertising in New York City. As our final project, we were given the assignment to advertise the company to other millennials in any way we saw fit, specifically targeting job fairs and colleges. As the sole art director on my team, I was tasked with leading my group to a unified artistic direction and visual style. I came up with the campaign's main focus of the "GREYscale," and created everything from visual mock-ups for Facebook and Twitter to print ads and posters that could be displayed or handed out at events.